Category: Lay The Foundations

Coaching niche PART 1 – What is it and why do you need one?

| February 3, 2011 | 0 Comments

A niche is a simple synonym for specialisation. You can have a horizontal niche (specialising for one field but serving a wide range of population, like being a life coach or fitness coach). You can also have a vertical niche, this is when you specialise for the type of people you support (eg. working with […]

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Coach training – How to choose the right coach training school? – PART 2

| February 1, 2011 | 0 Comments

In Part 1 to this article, we had a look at a couple of hints already on how to choose the right coach training school for yourself. (Read article in previous post.) Let’s continue now with some more points.

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Coach training – How to choose the right coach training school? – PART 1

| February 1, 2011 | 0 Comments

In case you decide to enrol in coach training, the next challenge is surely how to choose the right one. Because let’s face it, a serious training program will not be a dirt cheap investment. And in return for your money, you want to make sure that you are getting what you expected. There are […]

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Coaching credentials – Why getting credentialed?

| February 1, 2011 | 0 Comments

One of the heftiest discussions around the coaching profession is whether or not it is necessary to get coaching credentials. What typically happens is that certified coaches try to prove why you should be certified and those who aren’t are getting into a fierce fight into why it is not needed. What both parties tend […]

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Successful transition from employment into self-employment – PART 2

| February 1, 2011 | 0 Comments

In PART 1 of this article, we covered the two first steps of transitioning – experiencing coaching and acquiring coaching skills. (Read previous post.) Now let’s move on to the third and fourth step of transitioning.

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Successful transition from employment into self-employment – PART 1

| February 1, 2011 | 0 Comments

How to successfully transit from employment into self-employment? This is one of those questions that some new coaches do not forge a strategy about. What they do is simply to make a decision and cut all ties from one day to the other, going into this self-employment adventure with boosted confidence.

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Being a self-employed coach – What is it about?

| February 1, 2011 | 0 Comments

I don’t know if there are exact statistics on how many new coaching businesses go bust or are closed every year, but it must be a huge number. And not necessarily because there is something wrong with those coaches’ skills, but sometimes people get into this adventure with false expectations.

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Coach Branding – Why Do You Need One?

| January 12, 2011 | 0 Comments

Having gone through the chaotic process of setting up my businesses, I can state with confidence that I now know what to start with – by creating your own coach branding. Because it is not enough to know (and to market) that you are a coach. Sorry for the bad news, but there are thousands of coaches are there. The million dollar question is: What is the essence of you, the coach? Read on…

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Coaching – What is it and what is it not?

| December 15, 2010 | 0 Comments

The word “coaching” has become a hype word and yet, many people still do not know how to really define coaching. Wherever you go, wherever you look, you come across people calling themselves coaches in the most different areas of life. But: are they really coaches, or are they trainers, teachers, consultants, therapists, counsellors, gurus, experts, mentors or best friend?

So, before making up your mind and stating “I want to be a coach”, let’s clarify what we mean by coaching at all. Read on…

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